Interactive Path
Send offers to shoppers at the perfect moment
How it works
Interactive Path uses beacon technology to enhance the shopping experience. Send your customers timely information and relevant offers via pre-installed tablets as they journey through your space – all without downloading an app.
This technology works particularly well in supermarkets and large stores such as department or DIY stores. But it can also work well in public spaces, such as museums and art galleries where customers can be provided with tablets for extra information.
How it benefits your business
Enhance the customer experience
Use beacons to display timely and relevant location based offers and information, all without the need for a pre-installed app.
Push particular products and services
You’ll be able to increase the visibility of particular brands or draw attention to certain areas of your space enabling you to up-sell or increase basket value.
Learn from your data
Use the data collected to find out which offers and messages have the most impact.
Revenue generation
Let other brands purchase ad space on your tablets - providing you with income generation and the brands with exposure and useful data insights.
Learn who’s looking at what
Integrated with Video Analytics to see what content your customers engage with the most.